Drones are commonly thought of as a consumer product for hobbyists, but the devices can be as beneficial for businesses as they are for personal use. In fact, many companies have found ways to incorporate drones into their workflows and improve their business models.
From marketing to logistics, here are a few ways drones can help your business:
Aerial photography and videography is one of the most common applications of drones. The technology enables companies to capture pictures and videos from angles that would otherwise be too difficult or expensive to achieve.
Real estate agents have been among the first to take advantage of this technology, using it to provide aerial views of homes or neighborhoods. But just about any company could benefit from including unique photos and videos — especially ones taken from an unusual angle or height — on its website or in promotional material.
Photography and videography
Drone photography and videography services are available for any industry that needs aerial footage or images. These services may be used in real estate to capture footage of properties for sale or rent, or they may help farmers assess their land without having to walk across it themselves.
Aerial photographs and videos can also help a company manage its inventory more effectively. Drone technology can be used to take photos of inventory from above that help business owners track what they have on hand at any given time. It’s particularly useful for tracking inventory in a large warehouse or other similar space.
Promote Your Business on Social Media
Marketing is essential for any business to thrive, but it can be difficult to get noticed among all the competition on social media. Drones can give your company a fun and exciting twist that people will want to talk about. One way to do this is by hosting a live event such as a community festival or concert, and then letting the drone capture aerial footage of the event. You could also attach giveaways like flyers or t-shirts to the drone, which will create a buzz on social media about your company.